WDKX

Brizard: Square One

The new superintendent of the Rochester City School District is about to undergo a test of stamina.

On Thursday, January 31st, WXXI and WDKX-FM are partnering for a project called Brizard: Square One. It is a full day of broadcast events designed to introduce Jean-Claude Brizard to Rochester, and vice versa.

Beginning early in the morning, WDKX's Tariq Spence will join Brizard at Dr. Freddie Thomas High School on Scio Street to take calls from Tariq's listeners - primarily young people getting ready for school. Then Brizard will check in with WXXI-AM's morning host Alex Crichton for a Q & A during Morning Edition.

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Brizard Blizzard

Just before Christmas, WXXI Radio News Director Peter Iglinski stopped by my desk and suggested we use our growing partnership with WDKX-FM to do something innovative around the appointment of Jean-Claude Brizard, the new superintendent of the Rochester City School District.

We called a meeting with WDXK's Tariq Spence, whom I rate as one of Rochester's best radio personalities (and just an all-around good guy.)

The "Brizard Blizzard" was born.

(Okay, that is not the official name of our project. But the snow was swirling the day we met, and that's the name that found its way into the space between my ears.)

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