Saying Goodbye to 2009
By Norm Silverstein ~ Posted Mon, 12/07/2009 - 2:53pm
As I look back on 2009, I am grateful for another productive and eventful year, where WXXI continued to make a positive difference in so many lives in the Greater Rochester area.
Among the year’s highlights was another filled-to-capacity Speaking of Women’s Health conference, which provided valuable health information to over 1,000 women from the Greater Rochester Area. In February, Classical 91.5 brought Pipedreams LIVE! to town to record three concerts that aired nationally in October. This summer we hosted NPR’s StoryCorps, the national oral history project. More than 120 local stories were collected, many of which you may have heard during Morning Edition and All Things Considered.
WXXI continued to be recognized for programming excellence -- a national Emmy for our co-production of the Biz Kid$ television series, a New York Festival Award for Classical 91.5’s Backstage Pass, plus two more Telly Awards for our national healthcare series, Second Opinion, a co-production with our colleagues at the University of Rochester Medical Center.
WXXI successfully completed the transition to digital television this summer. We were the community leader in this effort and we continue to offer more channels than any other television station in the region (including some of the best high-definition programming, such as the recent National Parks series from Ken Burns).
This year, we worked hard to be an independent voice for our community, striving to provide balanced coverage on the issues – especially during November’s election campaigns. Our WXXI Center for Public Affairs helped strengthen our position as the trusted source for coverage and civil discussion on the issues that concern our region.
The launch of our “Go Public” branding campaign and the investment in new online services and an enhanced web site were perhaps the most visible ventures of the year. By signaling the value of public media to our community, “Go Public” helps remind our viewers, listeners and supporters that there’s a place to turn for news you can trust, music you can appreciate, and a safe haven for your children. And it all belongs to you.
This holiday season promises to bring you the very best programming, from concerts and specials to news from around the corner and around the world. On behalf of all of us at WXXI, thank you for including WXXI as an institution you value, and for showing it throughout the year.