Home » Blogs » Ruth Phinney's blog

What happened to the afternoon news and traffic?

By Ruth Phinney ~ Posted Fri, 10/19/2007 - 2:07pm

Missing the afternoon local news and traffic reports?

Recently Classical 91.5 made a slight change in our afternoon drive format. Based upon a significant amount of research, and the desire to bring you more music in the afternoon, we decided to drop the local news headlines and traffic reports in the afternoon. The national news from NPR is still broadcast at 4:01 and 5:01 p.m. Research indicates that classical listeners want more music, and tend to feel local news and traffic reports are an interruption to their listening. So we decided to give it a try. More music?? What do you think??

»